{"id":1865,"date":"2022-11-03T23:27:46","date_gmt":"2022-11-03T21:27:46","guid":{"rendered":"https:\/\/wonder-web.com.ua\/?p=1865"},"modified":"2024-04-18T10:51:16","modified_gmt":"2024-04-18T08:51:16","slug":"yak-rozkrutiti-telegram-kanal-vid-stvorennya-do-efektivnogo-prosuvannya","status":"publish","type":"post","link":"https:\/\/wonder-web.com.ua\/en\/blog\/marketing-articles\/yak-rozkrutiti-telegram-kanal-vid-stvorennya-do-efektivnogo-prosuvannya\/","title":{"rendered":"How to promote a Telegram channel: from creation to effective promotion"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Today, social media is a multifunctional tool that has long gone beyond just posting photos and text. Today, they are the best platforms for sales and building your own brand. Useful posts on Instagram and Facebook get lost in such a flood of new information, but materials in the Telegram channel are ordinary messages that do not disappear.<\/span> Ukrainian Telegram channels are<span style=\"font-weight: 400;\"> becoming increasingly popular, as this network is considered safe and provides information in a very convenient format. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Promoting a Telegram channel and increasing the reach of posts without advertising is almost impossible today. The reach of posts on this platform is 70-80%, which is much higher than on such platforms as Instagram and Facebook. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you need to figure out how to promote your Telegram channel and what free ways you can use besides advertising, read the useful tips below. Using these tips, you can get to the <\/span>top of the Telegram channels<\/p>\n<h2><strong>Benefits of running and promoting a Telegram channel<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Do you need to advertise your Telegram channel, what does promotion give you, and <\/span><b>what is a Telegram channel<\/b><span style=\"font-weight: 400;\"> in general? Let&#8217;s find out. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is definitely worth spending time and money on it, because<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">This platform does not have a Spam folder. This means that all your SMS will definitely reach the subscribers of the resource;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A special bot can facilitate the work of running a Telegram channel;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The percentage of SMS reading reaches 50%;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Advertising in Telegram will be rational from 4000-5000 subscribers. <\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">It is important to understand that the success of your channel depends on 2 important things &#8211; the quality of the content, its quantity and the chosen method of promoting the Telegram channel. <\/span><\/li>\n<\/ul>\n<div class=\"viewsform wow\">\r\n    <div class=\"holder\">\r\n        <span>Leave your details and get <span>free<\/span> consultation with professionals!<\/span>\r\n        <form action=\"javascript:void(null)\" id=\"formx4\">\r\n            <input type=\"text\" placeholder=\"YOUR NAME\" name=\"name\" required>\r\n            <input type=\"text\" placeholder=\"PHONE NUMBER\" name=\"phone\" required>\r\n            <input type=\"email\" placeholder=\"E-MAIL\" name=\"email\">\r\n            <input type=\"hidden\" name=\"event\" value=\"\/en\/wp-json\/wp\/v2\/posts\/1865\">\r\n            <button type=\"submit\" class=\"btn\"><span>send<\/span><\/button>\r\n        <\/form>\r\n    <\/div>\r\n<\/div>\n<h2><b>Step 1: Create a content plan for your Telegram channel <\/b><\/h2>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-1867\" src=\"https:\/\/wonder-web.com.ua\/wp-content\/uploads\/2022\/11\/Frame-2.png\" alt=\"\u043a\u0430\u043a \u0440\u0430\u0441\u043a\u0440\u0443\u0442\u0438\u0442\u044c \u0442\u0435\u043b\u0435\u0433\u0440\u0430\u043c \u043a\u0430\u043d\u0430\u043b | WonderWeb\" width=\"770\" height=\"513\" srcset=\"https:\/\/wonder-web.com.ua\/wp-content\/uploads\/2022\/11\/Frame-2.png 770w, https:\/\/wonder-web.com.ua\/wp-content\/uploads\/2022\/11\/Frame-2-300x200.png 300w, https:\/\/wonder-web.com.ua\/wp-content\/uploads\/2022\/11\/Frame-2-768x512.png 768w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Before <\/span>you create a channel in Telegram<span style=\"font-weight: 400;\">, make sure that this is really your method of promotion. You need a channel if you have something to share &#8211; product information, case studies, reviews. If you consider yourself an expert in your chosen niche and are ready to broadcast useful information to your subscribers, the next reasonable question is how to develop a Telegram channel? The key to this is the content of the channel, and for successful promotion, you should follow a number of useful recommendations. <\/span><\/p>\n<h2><b>Promoting a Telegram channel &#8211; general content tips:<\/b><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Address issues that are of interest to your subscribers;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Unique content, you should not copy everything your competitors have;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Determine the benefits of the content for readers. If something is missing, you need to diversify your content plan;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">We also recommend choosing interesting names for the Telegram channel, not copying competitors. <\/span><\/li>\n<\/ul>\n<h3><b>Design with the built-in Telegraph editor<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">after you have solved the question &#8220;<\/span><b>how to create a Telegram channel<\/b><span style=\"font-weight: 400;\">&#8220;, you should start creating content. If you have quite long posts or even small ones, it is important to structure the information correctly so that the user does not look at a solid canvas of text. You can use the built-in Telegraph editor for this purpose. When designing content, you can<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Bold or underline all headings and subheadings;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Attach an unlimited amount of graphic material to posts &#8211; pictures, videos, gifs. Such content must be relevant to the content of the post;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Create texts of different lengths. Try to alternate the concise presentation of small posts with voluminous reviews.<\/span><\/li>\n<\/ol>\n<h3><b>Posting time <\/b><span style=\"font-weight: 400;\"> <\/span><\/h3>\n<p><span style=\"font-weight: 400;\">If you don&#8217;t know how to promote a Telegram channel and how <\/span><b>the best Telegram channels<\/b><span style=\"font-weight: 400;\">have done it <\/span><span style=\"font-weight: 400;\">, we recommend paying attention to the posting time. Although all posts are saved in the user&#8217;s channel history, we recommend testing what time the information gets the most coverage and be sure to publish useful content. <\/span><\/p>\n<h3><b>Number of posts<\/b><span style=\"font-weight: 400;\"> <\/span><\/h3>\n<p><span style=\"font-weight: 400;\">If you have just started promoting your Telegram channel, decide on the number of posts. If it&#8217;s not a systematic posting, but once a week or even less, your channel will be forgotten very quickly and unsubscribes will begin. But you shouldn&#8217;t be too intrusive either. Posting 1-3 posts per day is considered a normal amount, and it is advisable not to post all 3 at once, but with a time interval. To make it easier to manage your channel, you can set up auto-posting. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">keep in mind that active posting on weekends can even provoke unsubscribes. So set up a weekend post without notifying your subscribers. <\/span><\/p>\n<h3><b>Design of the Telegram channel and posts<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">the first thing a user pays attention to is the logo and<\/span><b> name for the Telegram channel<\/b><span style=\"font-weight: 400;\">. If you are promoting a product or service, the channel is often called a brand. If we&#8217;re talking about a personal brand, you can come up with a custom name or leave your initials. We recommend that you stick to the design of your Telegram channel<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A consistent posting style;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A single topic of posts (you can develop several headings and post them regularly, designing each one accordingly);<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">If you process photos or videos, use the same filters;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Stick to a single style of writing posts (turns of phrase, method of presenting information);<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Publish longreads using Telegraph.<\/span><\/li>\n<\/ul>\n<p><b>important!<\/b> <i><span style=\"font-weight: 400;\">Before<\/span><\/i><b><i> naming your Telegram channel,<\/i><\/b><i><span style=\"font-weight: 400;\"> check if there are any competitors with the same name. <\/span><\/i><\/p>\n<h2><b>Step 2: Promote your Telegram channel<\/b><\/h2>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-1868\" src=\"https:\/\/wonder-web.com.ua\/wp-content\/uploads\/2022\/11\/Frame-4.png\" alt=\"\u043a\u0430\u043a \u0440\u0430\u0441\u043a\u0440\u0443\u0447\u0438\u0432\u0430\u0442\u044c \u0442\u0435\u043b\u0435\u0433\u0440\u0430\u043c \u043a\u0430\u043d\u0430\u043b | WonderWeb\" width=\"770\" height=\"513\" srcset=\"https:\/\/wonder-web.com.ua\/wp-content\/uploads\/2022\/11\/Frame-4.png 770w, https:\/\/wonder-web.com.ua\/wp-content\/uploads\/2022\/11\/Frame-4-300x200.png 300w, https:\/\/wonder-web.com.ua\/wp-content\/uploads\/2022\/11\/Frame-4-768x512.png 768w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Creating a channel does not take much time, but if you are thinking about how to promote a Telegram channel, you will need time to attract subscribers. Today, there are many paid and free options.<\/span><b>Remember<\/b> <i><span style=\"font-weight: 400;\">, if your channel doesn&#8217;t have at least 10-15 posts, advertising your Telegram channel will be pointless. No one is interested in subscribing to an empty channel!<\/span><\/i><\/p>\n<h3><b>Free ways to attract subscribers <\/b><\/h3>\n<p><span style=\"font-weight: 400;\">free promotion of a Telegram channel is possible, but you should be prepared to spend a lot of time on it. <\/span><\/p>\n<ul>\n<li aria-level=\"1\"><b>Mutual promotion <\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">This kind of advertising for Telegram channels is the exchange of subscribers with other channels. But it is most often used when a channel already has subscribers. If you have up to 30 users, mutual promotion will not be effective for the channel you plan to negotiate with. <\/span><\/p>\n<ul>\n<li aria-level=\"1\"><b>Barter advertising <\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">This option is suitable if you have a lot of free time and plan to advertise your Telegram channel without investing money. In exchange for free advertising of your channel, you can offer<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">help with content creation<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">unique stickers;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">writing a review or article for the channel.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The disadvantage of this option is the cost of your time. <\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Channels for channels<\/b><span style=\"font-weight: 400;\"> <\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">These Telegram channels publish a selection of the best channels in a particular topic. This is also a good option for gaining subscribers on Telegram. Often, such platforms publish ads for free, but you need to meet their requirements. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can place your channel on<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">telegram-plus;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">100wmz.com;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">uztelegram.com;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">catalog-telegram.ru;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">tlgrm.ru\/channels;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">tchannels.me<\/span><\/li>\n<\/ol>\n<ul>\n<li aria-level=\"1\"><b>Traffic from social networks, website, or YouTube<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">If you already have an audience on Instagram, a traffic stream on your website or YouTube channel, convert them to Telegram. Tik Tok has a very active audience now. But it&#8217;s not enough to place a link in your profile, we recommend preparing several videos with a link to follow. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">above, we have provided the main free options for how to advertise a Telegram channel. After getting initial traffic in this way, you can continue to advertise on it and start investing money that will pay off over time. This is how <\/span><b>interesting Telegram channels<\/b><span style=\"font-weight: 400;\">started developing <\/span><span style=\"font-weight: 400;\"><\/span><\/p>\n<h2><b>Paid ways to attract subscribers <\/b><\/h2>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-1869\" src=\"https:\/\/wonder-web.com.ua\/wp-content\/uploads\/2022\/11\/Frame-5.png\" alt=\"\u0440\u0430\u0441\u043a\u0440\u0443\u0442\u043a\u0430 \u0442\u0435\u043b\u0435\u0433\u0440\u0430\u043c \u043a\u0430\u043d\u0430\u043b\u0430 | WonderWeb\" width=\"770\" height=\"513\" srcset=\"https:\/\/wonder-web.com.ua\/wp-content\/uploads\/2022\/11\/Frame-5.png 770w, https:\/\/wonder-web.com.ua\/wp-content\/uploads\/2022\/11\/Frame-5-300x200.png 300w, https:\/\/wonder-web.com.ua\/wp-content\/uploads\/2022\/11\/Frame-5-768x512.png 768w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Of course, the most effective way is paid promotion and optimization of Telegram.<\/span>These<span style=\"font-weight: 400;\">are the most effective options<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Advertising in other channels<\/b><span style=\"font-weight: 400;\"> is the easiest and most effective way to promote your Telegram channel. But it is important to select high-quality donors who will definitely bring you traffic that can be monetized later;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Subscriber boosting<\/b><span style=\"font-weight: 400;\"> &#8211; without using other methods of promotion, you will get untargeted traffic. If you miss this point and fill your channel with bots, after the first ad, no one will order the next one from you. It makes sense to use the cheat if you need to promote your Telegram channel from scratch. But then we recommend using other promotion channels that will bring you not bots, but the target audience;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/wonder-web.com.ua\/en\/services\/smm\/target\/\"><b>Targeted advertising<\/b><\/a><span style=\"font-weight: 400;\"> is a very effective option for getting a high-quality audience. On average, one subscriber costs 3-5 UAH;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Advertising on famous bloggers<\/b><span style=\"font-weight: 400;\"> &#8211; it is important to choose the right pages where the channel&#8217;s subscribers may be interested in your topic. <\/span><\/li>\n<\/ul>\n<h2><b>Conclusion: <\/b><\/h2>\n<p><span style=\"font-weight: 400;\">A good Telegram channel can bring sales to your business. We recommend investing in this platform, but it is important to know how to advertise a Telegram channel and what content to focus on. If you don&#8217;t know how to promote the channel, WonderWeb specialists will prepare an individual strategy for your business and bring targeted subscribers. If you start right now, you will be included in the selection of the best &#8220;<\/span><b>Ukrainian Telegram channels<\/b><span style=\"font-weight: 400;\">&#8221; earlier<\/span><span style=\"font-weight: 400;\">. <\/span><\/p>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 30px; top: 2779.13px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Today, social media is a multifunctional tool that has long gone beyond just posting photos and text. Today, they are the best platforms for sales and building your own brand. Useful posts on Instagram and Facebook get lost in such a flood of new information, but materials in the Telegram channel are ordinary messages that..<\/p>\n","protected":false},"author":3,"featured_media":1903,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[32],"tags":[],"_links":{"self":[{"href":"https:\/\/wonder-web.com.ua\/en\/wp-json\/wp\/v2\/posts\/1865"}],"collection":[{"href":"https:\/\/wonder-web.com.ua\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wonder-web.com.ua\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wonder-web.com.ua\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/wonder-web.com.ua\/en\/wp-json\/wp\/v2\/comments?post=1865"}],"version-history":[{"count":15,"href":"https:\/\/wonder-web.com.ua\/en\/wp-json\/wp\/v2\/posts\/1865\/revisions"}],"predecessor-version":[{"id":2092,"href":"https:\/\/wonder-web.com.ua\/en\/wp-json\/wp\/v2\/posts\/1865\/revisions\/2092"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wonder-web.com.ua\/en\/wp-json\/wp\/v2\/media\/1903"}],"wp:attachment":[{"href":"https:\/\/wonder-web.com.ua\/en\/wp-json\/wp\/v2\/media?parent=1865"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wonder-web.com.ua\/en\/wp-json\/wp\/v2\/categories?post=1865"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wonder-web.com.ua\/en\/wp-json\/wp\/v2\/tags?post=1865"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}